That's a shame because the inherent advantages of the Ada Lovelace architecture are all present and correct on the RTX 4060 and, in the case of DLSS 3 in particular, we're seeing gaming feats on this £289/$299 product that nothing else can get close to. The fact is that VRAM is becoming increasingly more important and Nvidia cutting it by a third gen-on-gen is problematic. That's clearly a challenge for the new card, even though its suggested retail price is actually lower than its predecessor, the issue being that discounting means RTX 3060 can be a lot cheaper - and capable of superior price vs performance ratios in some scenarios while stocks last. You can think of the RTX 4060 as broadly on par with the old RTX 2070 Super - a $499 product back in 2019 - so it's generally faster than the 3060, but it does ship with just 8GB of RAM. The GTX 1060 is still supremely popular, while last-gen's RTX 3060 is currently the cheapest GPU you can buy with 12GB of VRAM - an increasingly important spec point. ![]() With 60-class, the power of the GeForce brand comes into its own and to be fair, Nvidia has delivered some excellent GPUs. Regularly topping the Steam hardware survey as the most popular graphics cards, Nvidia's 60-class products are often the 'go to' product for the mainstream gamer, with the green team usually dominating, even when rival products can be just as good or even better.
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